Saturday, March 19, 2016

Art of Time

This Japanese ad for Seiko watches features the world’s tiniest Rube Goldberg contraption. Since it is an ad, I can’t say for sure that there is no video magic involved, but a couple of instances of human intervention would lead one to think not. The device is composed of 1200 mechanical watch parts, the smallest being less than a millimeter in size. The final sequence sure is pretty. The video description focuses on the song, which was composed by Seiko CEO Shinji Hattori, with lyrics by Seiko employees, and sung by Etsuko Yakushimaru. (via Viral Viral Videos)

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