Stuart Semple is an artist who makes paint and pigments. He created the Pinkest Pink, which is brighter than computers can actually show. Tom Scott does his best to describe it to us. It looks pretty pink to me, but I'd like to see how bright it is in reality.
Besides explaining how pink the Pinkest Pink is, this video gives us a glimpse into the catty world of artists and color. By the way, here's Anish Kapoor's Instagram photo Tom referred to in the video. It might be NSFW, depending on your workplace. (via reddit)