The company American Events and Promotions connect their 900 Santas across the country with Christmas jobs. How do these men become the premiere Santa Clauses of the nation? Santa Claus University, of course! Noerr Programs, recently merged with Cherry Hill, hold their Professional Santa Claus School for a week every year. AARP visited this year's class and made a video to show us what training for this unique career looks like.
The training session convenes each year in Westminster, Colo. It’s not required of Cherry Hill’s employees, which means the 73 Santas here paid their own travel and lodging to learn the ins and outs of portraying old St. Nick. For some, this is their first session; others return repeatedly, eager to reconnect with the brotherhood of the bearded. “There’s a lot of mentorship that takes place at Santa University,” says Santa James Smetana, 66, of St. Paul, Minn. “And it gets us so excited for the Christmas season.”(via Laughing Squid)